I stumbled across Top Dog on Saturday afternoon whilst cold and hunting for a hearty late lunch with some friends. Top Dog’s loud orange shop front and welcoming sandwich board successfully drew the hungry in. After a quick glimpse at the simple yet creative menu, we were sold!
Californian born Marissa Hermer wanted to bring her favourite American food to London. Inspired by her childhood memories of street carts and ballparks in California, she convinced her British husband Matt to join her in a fun venture of bringing clean fast food to Soho. The restaurant sources ingredients from the best British farms ensuring the food is fresh and flavoursome. Expect natural ingredients and no mystery meat!
The décor has a casual 50s American biker theme which works perfectly with the hot dog focused menu. Initially it looks like a fast food pit stop, however the experience is much more than this. It’s a cross between grabbing something to go and a sit down meal. The waiters take your order and the artistic hot dogs (I didn’t think hot dogs could be described as artistic either, but Top Dog achieves this) and sides are served to your table on classic diner trays. The restaurant looks deceivingly small but don’t worry there is extra seating downstairs.
Corn n Guac hot dog – corn salsa, guacamole, shallots, radish and spicy mayo. Excellent combination – both the veggies and carnivores I lunched with enjoyed this, especially the corn salsa and spicy mayo.
You can try any of the creative combinations from the house dog specials or build your own using the long list of available toppings. Gluten free buns and naked hot dogs are also available.
Mac and Cheese – This was good, but missing that kick I was hoping for. I really liked the little pot it came in.
Sweet potato fries – Delicious!
Summary: A casual restaurant bringing Californian style hot dogs to Soho and taking topping combinations to a new level! Tasty food, friendly staff and an inventive menu. Organic vegan tofu sausages are available. The Corn n Guac veggie special is a must! Extra seating downstairs so don’t be deceived in thinking the upstairs is full and there won’t be any space for you. Similarly to Balls & Company, this is another example of a fun restaurant experimenting with simple foods to create tasty combinations that just work!
Reservations: No reservations. For bookings of 6 or more email email@example.com.
Location: Firth Street, Soho. Closest tube station is Piccadilly Circus.
Perfect for: A casual lunch/dinner with friends.